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Capitalism

 

June 27, 2018 - Bloomberg Business

Danone Swaps Cows for Almonds in Vegan Yogurt Brand Push

Danone Swaps Cows for Almonds in Vegan Yogurt Brand Push

Aiming to stem a yearslong slump in yogurt sales, Danone is looking beyond the cow. 

The world’s biggest yogurt maker is considering adding milk-free ranges to some of its flagship brands, such as Activia and Actimel. It’s aiming to capitalize on the growth in veganism from niche diet to mainstream lifestyle choice, with even a brand as meaty as McDonald’s testing soy burgers.

GruntVegan: For yoghurt to be vegan, plant based milk, such as coconut, almond or soy is used in place of dairy and the lactic acid and live cultures used must come from a vegetable source.

Read more at Bloomberg Business


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